HENDRIANTO, Dicky; 						KASIM, Azhar.
 Perumusan Blue Ocean Strategy PT Lippo General Insurance Tbk menjadi Leader di Industry Asuransi Indonesia.
<strong>Jurnal Riset Perbankan, Manajemen, dan Akuntansi</strong>, [S.l.], v. 1, n. 2, p. 55-74, july 2017.
ISSN 2541-6669.
Available at: &lt;<a href="https://mail.sps-perbanas.ac.id/journal/index.php/jrpma/article/view/11" target="_new">https://mail.sps-perbanas.ac.id/journal/index.php/jrpma/article/view/11</a>&gt;. Date accessed: 27 july 2026.
doi: <a href="https://doi.org/10.56174/jrpma.v1i2.11">https://doi.org/10.56174/jrpma.v1i2.11</a>.